Strategy

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Top Picks

A founder’s guide to vision and strategy- Shippo

Laura Behrens Wu

Product Strategy

Ben and Jerry’s vs. Amazon

Joel Spolsky

Product Strategy

Giants: Go-To-Market Strategies

Brianne Kimmel

Go-to-Market

How to Estimate Your Addressable Market

Larry Cheng

Market Sizing

Pricing Your Product

Sequoia Capital

Pricing

Writing a Business Plan

Sequoia Capital

Business Model

Disruption is not a strategy

Jerry Neumann

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The Idea Maze: Market Research, Wireframing, and Design

Balaji Srinivasan

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The Market Curve

Mike Vernal

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All Revenue is Not Created Equal: The Keys to the 10X Revenue Club

Bill Gurley

Business Model

Elements of Enduring Companies

Sequoia Capital

Business Model

MBA Mondays: Revenue Models - AVC

Fred Wilson

Business Model

The Free Parking Business Model

Tren Griffin

Business Model

The Revenue Model Hackpad

Fred Wilson

Business Model

A Guide to Marketplaces

Version One Ventures

Business Strategy

BlitzFail: How Not to Go Off the Rails

David Sacks

Business Strategy

How to Decrease the Odds Your Startup Will Fail?

Mark Suster

Business Strategy

Lead Bullets

Ben Horowitz

Business Strategy

The Dumb Idea Paradox: Why great ideas often start out by sounding dumb.

Andrew Chen

Business Strategy

What is impact and why should I think about it?

Michael Lewkowitz / Venture Better

Business Strategy

Winning A Crowded Market

Stanford University

Business Strategy

Giants: Go-To-Market Strategies

Brianne Kimmel

Go-to-Market

Go To Market Strategy - Hubspot

Stefan Groschupf

Go-to-Market

Go-to-Market Best Practices for Startups

Andreessen Horowitz

Go-to-Market

Strong and weak technologies

Chris Dixon

Innovation

All Markets Are Not Created Equal: 10 Factors To Consider When Evaluating Digital Marketplaces

Bill Gurley

Market Selection

How to build a breakthrough

Mike Maples Jr.

Market Selection

Startups & Miracles

Elad Gill

Market Selection

The Hidden Patterns of Great Startup Ideas

James Currier

Market Selection

A Crash Course in Marketing Sizing

Talia Knowles-Rivas

Market Sizing

How to Estimate Your Addressable Market

Larry Cheng

Market Sizing

5 Signs You Should Pivot Or Change Your Startup Idea

Abdo Riani

Pivots

A Brief Guide To Startup Pivots (4 Types Of Pivots)

Elad Gil

Pivots

The Art of the Startup Pivot from a Founder-CTO POV

Yann Lechelle

Pivots

5 Ways to Know You're Underpriced and How to Fix It

500 Startups

Pricing

How to price your SaaS product

Lenny Rachitsky

Pricing

Pricing Lessons from Working with 30+ Seed and Series A B2B Startups

First Round Capital

Pricing

Pricing Your Product

Sequoia Capital

Pricing

Startup Pricing 101

Y Combinator

Pricing

A Taxonomy of Moats

Reaction Wheel

Product Strategy

A founder’s guide to vision and strategy- Shippo

Laura Behrens Wu

Product Strategy

Aggregation Theory

Ben Thompson

Product Strategy

Be Like In-N-Out

Andy Johns

Product Strategy

Ben and Jerry’s vs. Amazon

Joel Spolsky

Product Strategy

Commoditize Your Products’ Complements

Joel Spolsky

Product Strategy

Define Your Product Strategy

Gibson Biddle

Product Strategy

Hierarchy of Engagement, Expanded

Sarah Tavel

Product Strategy

How to Nail Your SaaS Trial: The proven six-step formula shaped from years of experience

Guy Marion

Product Strategy

How to Succeed in Business by Bundling – and Unbundling

Justin Fox

Product Strategy

The Epic Games Primer

Matthew Ball

Product Strategy

What is Amazon

Zack Kanter

Product Strategy

Writing a Business Plan

Sequoia Capital

Business Model

Template: Go To Market Plan

Yelena Kozlova

Go-to-Market